> ## Documentation Index
> Fetch the complete documentation index at: https://docs.devtune.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Project Settings

> Use the centralized Project Settings page to manage your project's general setup, brands, AI Search platforms, content preferences, and AI Traffic configuration.

Project Settings is the centralized configuration page for each project. It replaces the older mix of modal editing and separate configuration tabs with one place to manage project context, brands, platforms, content preferences, and AI Traffic.

## Accessing Project Settings

Open your project, then use the sidebar:

1. Go to **Project Settings**
2. Choose the tab you want to work in

The page includes these tabs:

* **General**
* **Brands**
* **Platforms**
* **Content Preferences** when enabled for your account
* **AI Traffic**

## General Tab

Use the **General** tab to edit the core project record:

* **Project name**
* **Description**
* **Product context**

The product context is the structured description DevTune uses to interpret prompts, competitor relevance, and recommended actions. If your product positioning changes, update this tab first.

## Brands Tab

The **Brands** tab is the operational heart of project setup. It combines what used to be managed across separate tracked-URL and brand-term tabs.

### What the Brands tab includes

* A left-hand brand list with your primary brand and tracked competitors
* A right-hand detail panel for the selected brand
* Suggested competitor imports where available

### What you manage per brand

Inside the brand detail panel you manage:

* **Tracked URLs / citation sources** - The domains and URLs DevTune should match in AI Search responses
* **Brand terms** - The text terms DevTune should treat as direct brand mentions
* **Brand metadata** - Primary versus competitor classification and brand identity

This is where you keep your primary brand, competitor brands, tracked URLs, and brand-term coverage aligned.

## Platforms Tab

The **Platforms** tab controls which AI Search platforms DevTune queries for this project.

Supported platforms are:

* ChatGPT
* Perplexity
* Gemini
* Google AI Mode
* Microsoft Bing Copilot

Not every platform is available on every plan. Locked platforms show upgrade messaging instead of an enabled toggle.

Turning a platform off stops future runs from querying it, but it does not remove historical data that was already collected.

## Content Preferences Tab

The **Content Preferences** tab controls which content formats DevTune may recommend when it creates Actions and generates briefs for this project.

Content preferences are account-feature gated during beta. If the tab is not visible, DevTune uses the default behavior: all content formats are allowed.

From this tab you can:

* Keep the default **allow all** behavior
* Move formats into a blocklist, such as comparison pages or alternative pages
* Narrow the allowed formats for a project
* Add style notes that guide action and brief generation

These preferences affect both best-fit recommendations and manual brief-style choices. DevTune will not intentionally recommend a blocked format. If a requested brief style is blocked, brief generation rejects that request instead of silently using it.

## AI Traffic Tab

The **AI Traffic** tab is where you configure the website snippet used for AI bot and referral analytics.

From this tab you can:

* Generate the project-specific tracking snippet
* Copy the snippet for installation on your site
* Enable or disable collection
* Confirm the snippet key currently attached to the project

Projects without AI Traffic configured show an empty state with a setup action. AI Traffic requires a plan that includes that feature.

## Editing Versus Deleting

Use Project Settings for ongoing configuration. If you need to delete a project entirely, that is still handled from the project card menu on the account home page.

> **Warning:** Project deletion is permanent and removes the project's AI Search data, Community Discourse data, owned-content history, AI Traffic data, actions, and configuration.

## Best Practices

* Keep the **General** tab current whenever your positioning or core features change
* Review the **Brands** tab whenever you launch new docs, blogs, or package pages
* Revisit **Platforms** when you upgrade plans or want to narrow scope
* Use **Content Preferences** when your team has clear format rules, such as avoiding comparison pages or preferring technical guides
* Treat the **AI Traffic** tab as part of your production instrumentation checklist

## Next Steps

* **[Project Navigation](/projects/project-navigation)** - Learn the project interface
* **[Project Members](/projects/project-members)** - Manage team access
* **[AI Search Setup](/search-tracking/getting-started)** - Configure your tracking