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Prompts are the search queries DevTune submits to AI platforms during each run. They are the unit that ties Insights › Visibility together: metrics, competitor comparisons, citations, and recommendations all begin with prompts.

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What a Prompt Represents

A prompt should look like something a real user would ask an AI assistant, for example:
  • “What is the best API testing tool for microservices?”
  • “How do I implement rate limiting in Node.js?”
  • “Compare authentication libraries for React applications”
DevTune sends each prompt to the enabled AI Search platforms and analyzes the responses for your brands, tracked URLs, citations, and competitor presence.

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The Prompts Tab

Open Insights › Visibility, then the Prompts tab. It combines:
  • A topic sidebar
  • Prompt management
  • Blue-ocean versus red-ocean analysis
  • Prompt-level performance views
Use it to understand not just whether you are visible overall, but which specific questions you are winning or losing.

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Prompt Detail

Opening a prompt shows the platform responses and a persistent side panel with the response context DevTune could recover. Depending on the platform and response, that side panel can include:
  • Mentioned Brands
  • Citations & Sources
  • Web Search Queries
  • Search Sources
  • X Posts
This makes it easier to inspect how each platform formed the answer, not just whether you appeared in it.

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Prompt Limits by Plan

Your subscription plan determines how many prompts you can actively track: When more prompts are enabled than your plan runs, a banner at the top of each project screen shows how many do not run. Select Manage prompts to turn some off, or Upgrade plan.

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Blue Ocean and Red Ocean Analysis

DevTune categorizes prompts based on the competitive landscape of the responses.

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Red Ocean

Red-ocean prompts are highly competitive. Multiple brands are showing up, and improvement usually means displacing an existing competitor.

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Blue Ocean

Blue-ocean prompts are lower-competition opportunities where AI Search results are less crowded and new presence is easier to establish.

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Opportunity Thinking

The most valuable prompt work usually comes from:
  • Prompts where you are absent but the topic matters
  • Prompts where competitors dominate citations
  • Prompts where you are already present and can defend that position with better content

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Prompt Strategy

It helps to mix several prompt types:
  • Discovery prompts - broad category exploration
  • Evaluation prompts - comparisons and vendor selection
  • Integration prompts - implementation and onboarding
  • Migration prompts - switching from competitor tools
  • Troubleshooting prompts - practical problems and errors

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Best Practices

  • Write prompts the way real users ask them
  • Cover the feature areas that actually drive your pipeline
  • Group related prompts into topics so you can analyze themes, not just individual queries
  • Review prompt detail pages when a metric looks surprising

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Next Steps