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AI Search runs query the enabled platforms with your configured prompts to measure presence, citations, mentions, and competitive position. This guide explains what happens during a run and how to think about the results.

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How Runs Are Scheduled

AI Search runs are scheduled automatically by DevTune. You do not need to manually trigger them or set up your own job schedule. In practice, once a project is configured, DevTune handles the recurring execution and stores the results for trend analysis.

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What Happens During a Run

Each run follows a consistent flow.

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1. Query submission

DevTune sends each configured prompt to every enabled AI Search platform.

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2. Response collection

The platform response is captured, including:
  • Main answer text
  • Cited URLs and sources where available
  • Additional structured response context that the provider exposes

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3. Analysis

Each response is analyzed against your project configuration:
  • Tracked-URL matching
  • Brand-term matching
  • Competitor presence detection
  • Citation/source recovery
  • Sentiment and placement analysis

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4. Metric calculation

From that analysis, DevTune updates:
  • Overall Presence Rate
  • Share of Voice
  • Sentiment Score
  • Prompt-level results
  • Citation-level results
  • Platform-level breakdowns

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5. Recommendation generation

The resulting signal set can then feed:
  • Suggested actions
  • Brief generation
  • Competitive gap analysis
  • Outcome tracking over time

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What Affects Run Scope

Run scope depends mainly on:
  • Number of prompts
  • Number of enabled platforms
  • Your current plan
This is why prompt selection and platform selection matter operationally, not just analytically.

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Viewing Results

After runs complete, the results appear across the AI Search workspace:
  • Dashboard - Top-level KPI and trend context
  • Prompts - Prompt-level analysis and response detail
  • Citations - URL-level citation detail
  • Competitors - Competitive citation landscape
  • Analytics - Filtered charts and trend views

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Understanding Variability

AI Search results are not perfectly deterministic. Some response-to-response variability is normal. That means:
  • single responses are useful examples
  • repeated runs are what make the trend credible
Focus on patterns across multiple runs rather than any one isolated answer.

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Troubleshooting

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No results appearing

If you do not see results:
  • Confirm you have prompts configured
  • Confirm at least one platform is enabled
  • Confirm your brands, tracked URLs, and brand terms are present

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Presence seems unexpectedly low

If presence is lower than expected:
  • Review tracked URLs for completeness
  • Review brand terms for missing variations
  • Check whether you are filtering too narrowly by date or platform

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Runs seem sparse

If results are not appearing as often as expected:
  • Verify the project is fully configured
  • Verify the account has an active qualifying plan
  • Remember that execution is system-managed rather than user-triggered

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Next Steps