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The Owned Content workspace uses Content Explorer as its main interface. It has two panels: a sitemap tree on the left for navigation, and a detail panel on the right that shows the selected page’s content, history, and traffic data.

Accessing Owned Content

  1. Select your project from the account home page
  2. In the sidebar, open Owned Content
  3. Browse the explorer and details panes
If no domain crawl data exists for your project, you will see an empty state with a link to configure domain crawling.

Sitemap Tree

The left panel organizes your crawled pages into a collapsible folder tree. Pages are grouped by domain and URL path segments.

Tree Structure

A page at https://example.com/docs/guides/quickstart appears as:
example.com/
  docs/
    guides/
      quickstart
Domain nodes appear at the top level. Path segments create intermediate folder nodes. Leaf nodes represent individual pages.

Expanding and Collapsing

  • Click a folder node to expand or collapse it
  • Click a page node to select it and open the detail panel
  • Folders show a page count badge indicating how many pages are nested inside

Traffic Indicators

Nodes with AI traffic data display small colored badges:
BadgeMeaning
Amber badgeBot crawl events detected on this page or within this folder
Green badgeAI referral events detected on this page or within this folder
Traffic counts aggregate upward through the tree. A folder badge shows the total bot or referral events across all pages inside it.

Search and Filter

A search bar sits above the tree. Type to filter pages by path or title. The tree updates instantly, hiding nodes that do not match the query.

Keyboard Shortcut

Press / (forward slash) from anywhere on the page to focus the search input. This works as long as you are not already typing in another input field.

Sort Options

A dropdown next to the search bar lets you sort the tree:
SortDescription
PathAlphabetical by URL path (default)
Bot trafficPages with the most AI bot crawl events first
ReferralsPages with the most AI referral events first
RelevancePages with the highest relevance score first
WordsPages with the highest word count first
Sorting applies to leaf nodes within each folder. Folder structure remains stable.

Page Detail Panel

Selecting a page opens the detail panel with a header and three tabs. The header displays:
  • Page title (or path if no title was extracted)
  • Page type badge (e.g., article, landing page, documentation)
  • URL as a clickable link that opens the live page in a new tab
  • Word count and token count
  • Crawled date showing when this version was last captured

Content Tab

The Content tab displays the full page content rendered as markdown. This is the same content that AI platforms process when they index your page. Features:
  • Rich formatting - Headings, lists, tables, code blocks, blockquotes, and links render with proper styling
  • Topic tags - If DevTune classified the page into topics, colored tags appear above the content. Tags with high confidence (80%+) show their confidence percentage.
  • Plain text detection - If the extracted content has minimal markdown formatting, a notice appears indicating the content was captured as plain text
The Content tab loads on demand when you select a page. A loading spinner appears while content is fetched.

Traffic Tab

The Traffic tab shows AI traffic data for the selected page over the last 28 days:
  • Total events bar showing the proportion of bot crawls vs. AI referrals
  • Bot Crawls card with the count of AI bot visits
  • AI Referrals card with the count of visitors arriving from AI platforms
If no AI traffic has been recorded for the page, a placeholder message appears. Traffic data comes from DevTune’s AI Traffic tracking snippet. It is loaded as part of the initial page data, so switching to the Traffic tab is instant.

Empty State

If your project has no crawled domain content, Owned Content displays:
  • A prompt explaining what the workspace does
  • Guidance to configure and start domain crawling first, then wait for the next crawl and optionally enable AI Traffic for better downstream context
Once you run your first domain crawl and it completes, Content Explorer populates automatically.

Tips

Finding Specific Pages

Use the search bar to quickly locate pages. The filter matches against both the URL path and the page title, so searching for “quickstart” will find a page at /docs/getting-started/quickstart even if it is deeply nested.

Identifying Thin Content

Sort by Words to find pages with the lowest word counts. Thin pages may not provide enough content for AI platforms to index effectively.

Spotting High-Traffic Pages

Sort by Bot traffic to see which pages AI bots visit most frequently. High bot traffic pages are your most important content for AI visibility. Review these pages in the Content tab to ensure they present your information clearly.

Reviewing Topic Coverage

Open pages in the Content tab and check the topic tags. If important pages are missing topic classifications, the content may not be structured clearly enough for AI platforms to categorize.

Next Steps